Mega at 49: Celebrating a Legacy of Growth and Dedication

The builders of Mega Prime Foods Inc. during the company’s 49th anniversary celebration

For 49 years, Mega Prime Foods Inc. (MPFI) has been a source of pride for Filipinos by producing world-class brands. Since its inception, the company has been committed to uplifting the lives of Filipinos through affordable and nutritious food. This unwavering commitment to excellence has solidified Mega Prime Foods’ reputation as a leading name in the food industry, making it a beloved household brand across the Philippines.

”Kailangan pangalagaan natin ang sustansya at nutrisyon ng mga Pilipino. Kasi kung hindi tayo, sino pa?” as shared by Marvin Tiu Lim, Chief Growth and Development Officer of Mega Prime Foods Inc.

On June 1, 2024, Mega Prime Foods celebrated its 49th anniversary. This milestone was marked by the presence of the company’s dedicated employees from all departments of various business units, alongside the Executive Committee, Michelle Tiu Lim-Chan, Chief Executive Officer; Marvin Tiu Lim, Chief Growth and Development Officer; Mark Tiu Lim, Chief Spiritual and People Officer; Malcolm Tiu Lim, Chief Technical and Innovations Officer; and the company’s founders, Chairman William Tiu Lim and Vice Chairwoman Marylou Tiu Lim. Their collective efforts have been instrumental in Mega’s continued success.

“Siguro, not everyone knows, but it’s tough to keep a company alive for 49 years.”

Mega Prime Foods has been at the forefront of innovation, continuously expanding and exploring various categories. Recently, ahead of their celebratory milestone, Mega made a significant acquisition of Jimm’s Coffee Mix, marking its entry into the powdered drinks market. This strategic move, combined with relentless hard work and dedication, underpin the company’s ongoing success and growth for nearly five decades now.

Michelle Tiu Lim Chan, CEO and President of Mega Prime Foods, expressed her heartfelt gratitude to the Mega employees for their dedication and unwavering support, acknowledging their crucial role in the company’s success.

“We wouldn’t be here without the support of our people. Over these 49 years, we want to thank everyone who has worked with us, our Mega Dream team. You made it happen. Without you, all of this wouldn’t be possible. This is a heartfelt truth.” Michelle Tiu Lim Chan, CEO and president. 

Moving forward, Mega will continue to adapt to ongoing changes. Despite inevitable challenges, Mega remains committed to growth and development, striving for a better future.

“Change is constant, and we need to adapt no matter how long the company has been around. Changes will come and go continuously, and I assure you that we will grow and develop toward a better future in Mega,” Marvin Tiu Lim, Chief Growth and Development Officer.

As we approach our 50th anniversary, Mega Prime Foods remains steadfast in its dedication to our founding principles while looking back to the foundational years and embracing a future full of promise. Mega will continue to be the home of quality brands that enhance the lives of Filipinos worldwide, just as we have since the beginning. Our commitment to excellence and innovation ensures that we will keep making a positive impact for generations to come.